What A Year

From fragrance brunches to packed-out festive nights, 2025 was our biggest events year yet. And every single one of you made it what it was.

We do the planning, the spreadsheets and the late nights. You bring the energy. This is our thank you. Thank You For Showing Up

Five sold-out issues. Almost 60 newsletters. Over 350 online pieces. And in between it all, five unforgettable live events that reminded us exactly why we do this.

We started the year with Boadicea the Victorious at The Ivy on the Square, 35 of you gathered for a morning of fragrance, conversation and brilliant food. 

We then welcomed underwear brand Evelyn and Bobbie to Scotland for the first time, with founder Bree McLean flying in from New York to meet 50 of you for drinks and conversation at Mayvn on George Street.

Then came our largest reader event to date with Restoration Yard at Dalkeith Country Park, where over 200 of you spent the evening moving between styling, skincare, colour analysis and food tastings. It was busy in the best possible way.

Early summer brought sparkle with the Laura Bond Diamonds launch on Thistle Street. An intimate 40 guests and one of the first warm and sunny days of the year. It was magical. 

We closed the year as we always love to, with 150 of you at our Festive Style Edit at St James Quarter. Fashion, beauty, gifting, chaos in heels and a proper year-end celebration.

Here is the truth. The venues matter. The brands matter. The goodie bags matter. But you are the atmosphere. Your presence, your excitement, your generosity of spirit and your sheer glamour make these nights what they are. Without you turning up ready to chat, shop, try, laugh and support each other, they simply would not work.

We already have three events booked into the diary for 2026 and we cannot wait to welcome you back for more fun.

Thank you for trusting us with your time. It is the one thing that really matters.

Christmas, In The Hoodhood mag